Farm Marketing Solutions was started as response to a dire need in the rising field of alternative agriculture. There are many farmers who are great at doing what they do, but do not always have the proper marketing techniques to sell the fruits of their labor. There is a saying that people go into farming because they do not want to go into business. The reality is that farming is a business, and can be quite a profitable one.
In 2010 and 2011, John Suscovich rode his bicycle thousands of miles around New England, across the width of the United States from East to West, and along it’s length from North to South visiting American family farmers. Along these trips, he gathered information on what marketing strategies those farmers were practicing. He studied what was working and what was not.
Traveling by bicycle allowed him to make connections with farmers and at farmers’ markets that may not have been possible by any other means. Through Farm Marketing Solutions, he will share all the knowledge he has gathered over the last few years, and create a community and resource where farmers can come for information on how to effectively market their products.
